商务英语播客 / 商务英语 / 页 126

BEP 67 – 与同事在工作中交往

A2, 商务英语, ESL 播客, 中级英语, 社交, 旅行 /

This is the fourth in a series of intermediate business ESL podcasts that focus on business travel. In this series we’re following a group of trainees who work for the telecommunications company Ambient as they visit their head office in Michigan in the U.S.

How do you make friendly chat with your colleagues? What kinds of topics can you talk about? We’ll be looking at some answers. 尤其, we’ll cover informal greetings and how to chat about movies. As almost everyone loves to go to the cinema, movies are usually a good topic for small talk.

As our listening begins, it’s Monday morning. Honesto, a trainee from the Philippines, says hello to his American colleague Brenda as she comes in to the office.

听力问题

1) What does Brenda mean when she says “veg out”?
2) What are critics and what did they think about Rush Hour 3?
3) How does Brenda like her coffee?

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BEP 66 – 与同事合作并提出要求

商务英语, ESL 播客, 功能, 中级英语, 旅行 /

如果没有足够的办公空间供所有员工使用，或者其中许多人通常将大部分时间花在外出旅行或工作上，该怎么办? 在90年代, 一些聪明的经理想出了一个解决方案 – 热桌 – 剩下的就是历史. 热桌服务是指使用为需要他们的员工设置的临时工作区.

随着笔记本电脑和互联网的发明, 我们几乎可以在任何地方工作. 现在, 在全球许多公司中，从高科技软件公司到管理咨询公司，甚至在银行和工程等更传统的行业中越来越多, 一定数量的工作区域 “办公桌。” 只要他们是空的, 任何人都可以在那里工作. 坐下, 插入电脑, 你准备出发了! 在很多人出差的公司, 这是省钱的好方法，因为它将未使用的空间减少到最小.

在这个 商务英语播客 课, 我们将继续我们的商务旅行系列. 我们正在关注Honesto, 来自马尼拉的环境电信员工, 在前往密歇根州总部的培训之旅中, 美国. 本课程的主要语言重点是提出礼貌的要求. 一路上, 我们还将研究表达喜欢和不喜欢的一些不同方式. Honesto找到了自己未使用的桌子，并且突然间遇到一个新邻居，他正在工作, 梅根.

听力问题

1) Honesto和Megan使用什么样的表情来提出礼貌的要求?
2) Honesto参加哪种培训?
3) 梅根来自哪里?

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BEP 65 – 销售英语: 提问技巧 (2)

商务英语, 沟通, ESL 播客, 销售英语 /

This is the second in a two-part Business English Pod lesson on questioning techniques. Last time in BEP 64 we looked at making small talk and gathering information with open questions, getting specific information with probing questions and guiding the conversation by showing interest.

This time we’ll learn several more advanced questioning techniques, including direct questions, to get information from someone who is being uncommunicative, reflective questions, to guide the conversation, and hypothetical questions, to suggest possible action. Together these techniques form a series that can be used to drill down to the information you need.

您会记得, the listening takes place in a customer needs analysis: Brad, from chemical coatings producer Forrest and Brown, is visiting his customer Andy. Andy’s company, Stratos, puts together circuit boards for use in consumer electronics.

在......的最后 部分 1 , Brad had just used a probing question to determine what exact kinds of products Andy’s company focuses on. When he discovered that Stratos was making a lot of boards for TVs, Brad decides to follow this line of questioning. As we’ll see, this is because TVs are a good match for Brad’s products.

The specific kind of TV they are talking about is an LCD TV, often referred to as a flat screen TV.

听力问题

1) LCD TVs produce a lot of heat. Why is this important to Brad’s sales pitch?
2) What are Andy’s main priorities in selecting conformal coatings to protect the circuit boards Stratos produces?
3) What are the main good points of the coating that Brad wishes to sell to Andy?

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BEP 64 – 销售英语: 提问技巧 (1)

商务英语, 沟通, ESL 播客, 销售英语 /

问题几乎是每次谈话的重要组成部分. 因此，能够提出好的问题对于沟通至关重要. 怎样才能让我们的提问更加有效和高效? 在这个由两部分组成的商务英语播客系列中，我们将寻找一些答案.

我们将学习的沟通技巧可以在任何情况下使用, 但我们将重点关注提问技巧特别重要的领域: 需求分析. 这是指在销售过程中分析客户的需求. 我们将学习一系列可用于 “深入到” – 那是, 到达或发现 – 你想要的信息.

在今天的商务英语听力中，Brad 是 Forrest and Brown 的销售经理, 创新工业涂料和胶水的生产商. 涂层是指涂在物体外部以保护它的化学物质. 例如, 油漆是涂料的一种. 福雷斯特和布朗生产 “保形涂料”; 这种类型的涂层用于保护印刷电路板, 或多氯联苯. PCB 是覆盖有布线和电子零件的小平板. 几乎所有电子设备 – 电视, CD播放机, 电话 – 拥有他们.

今天布拉德拜访安迪, 谁是 Stratos 的生产经理, 家居用品中使用的 PCB 组装商. 我们可以说安迪是布拉德的 “前景” – 他想卖给的人.

让我们听听 Brad 如何向 Andy 提出问题来分析 Stratos’ 需要.

听力问题

1) 布拉德对斯特拉托斯设施有何看法?
2) Stratos 位于当前位置多久了?
3) Stratos 为哪些设备生产电路板?

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BEP 63 – 社会背景下的间接说服

商务英语, ESL 播客, 劝说 /

Life is actually a constant exercise in persuasion, wouldn’t you say? What I mean is we don’t just need to persuade people in the meeting room; actually, we are constantly using the tools of persuasion across a wide variety of situations ranging from serious to casual. In addition to formal situations, everyday persuasions include when to meet, whether to extend a deadline, and even such common things as where to have lunch or which movie to see.

So the persuasive process we learned in BEP 59 , 60 & 62 is useful not just for formal business situations, but across all sorts of contexts that come up many times every day. You don’t always want to use the indirect approach to persuasion, but it’s often very useful.

Here’s an example of the persuasive process at work in an everyday situation: Julie is persuading her husband, 史蒂夫, to try a new vacation spot.

当你听, see if you can identify the five steps of the Monroe sequence:

1) Getting attention
2) Establishing need
3) Satisfying that need
4) Visualizing the future
5) Asking for action

Because this is an informal situation, the language Julie uses is obviously quite casual and she doesn’t include any numbers or statistical data; 但, as always, a convincing description of the problem in the need step is the key to successful persuasion. And it’s important to state the problem from the perspective of the audience, which in this case is Julie’s husband.

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