這 視頻詞彙課 is the first of a two-part series on business vocabulary related to marketing and branding. 在第一部分, we’ll focus on the essential elements of establishing a successful brand.
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This is the second of a two-part Business English Pod lesson on business networking.
Networking is all about people and connections. You never know when someone you meet at a conference or trade show may be able to help your business in the future. Likewise, you may be able to help someone else out. So building and maintaining a network of business contacts is essential.
But once you meet a prospective contact, how do you maintain that connection? This is what we’ll focus on today. We’ll talk about ways to steer a conversation toward a lead. We’ll also cover ways to shoot for a meeting and be persistent. And we’ll look at the other side and discuss ways to politely leave a conversation.
Today’s lesson is mainly about sales, but these functions can be easily applied to other situations.
上次, we met Ian, a sales rep for a pharmaceutical company, and Marissa, a pharmacy manager at Children’s Hospital. They met at a conference and Marissa mentioned her frustration with her current pharmaceutical supplier. Deliveries are often late and are sometimes packaged incorrectly. She’s concerned about getting supplies for her hospital’s vaccine clinics. And that’s where the conversation resumes today.
聽力問題
1. What supplies does Marissa’s pharmacy need?
2. Why does Ian suggest grabbing a cup of coffee?
3. What is Marissa’s schedule like right now?
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這是兩部分中的第一部分 商務英語 關於激勵您的團隊的Pod系列.
激勵是業務中的重要力量. 成就的大部分源於團隊的動力. 當員工對項目充滿活力時, 他們更有可能貢獻思想並為成功而努力. 但是如果他們沒有動力, 他們的承諾 – 和成功的機會 – 減少.
有時, 動力很難實現. 經濟不景氣或裁員等情況可能會破壞員工士氣, 或樂觀. 員工可能會感到失敗, 不確定他們的未來, 對未來的工作一點都不興奮.
在本課中, 我們將研究一些激勵您的團隊的方法. 我們將討論如何識別可能阻礙團隊前進的障礙. 我們將介紹傳達熱情並讓人們感到受重視的方法. 我們將討論團隊成員如何為 討論和頭腦風暴.
今天我們要聽喬, 度假村的經理, 嘗試激勵他的銷售團隊. 該部門已大幅縮減，士氣低落. 仍然, 他們有重要的工作要做.
聽力問題:
1. 為什麼喬說團隊現在看起來不一樣?
2. 卡爾建議什麼主意?
3. 尼克的想法是什麼?
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這是商務英語播客系列的第二部分，內容涉及提供壞消息和討論裁員.
當員工被解僱時, 他們通常對接下來會發生什麼有疑問. 他們的最後一天是什麼時候? 他們可以期待什麼支持? 遣散費怎麼樣? 這種補償方案通常包括金錢和一些延伸福利, 但因公司而異，甚至因員工而異.
在本課中, 我們將介紹員工收到裁員通知後可以使用的語言. 我們將詳細解釋接下來會發生什麼以及如何解釋遣散費. 我們也將討論如何表達同理心並為下崗員工提供支持.
在最後一集中, 我們遇見了安吉拉, 度假村的經理和大衛, 薩帕塔餐廳的主廚, 度假村的一家餐廳即將關閉. 安吉拉告訴大衛他將被解僱. 現在他們將討論細節.
聽力問題
1. 說出大衛遣散費的兩個部分.
2. 大衛的健康保險會發生什麼變化?
3. 安吉拉如何幫助大衛尋找工作?
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This is the first of a two-part Business English Pod series on giving bad news and layoffs.
If a person gets “laid off”, it means they will lose their job. But it’s not the same as being fired. Layoffs usually occur because of outside forces. A poor economy might cause a company to reduce its staff. Or changes in the industry may make some types of jobs unnecessary. After a merger, there might be redundancies, or duplicates. Two people may be doing the same type of job. If the company only needs one person in that position, the other could be laid off.
Nobody likes giving bad news. And a conversation about layoffs can become awkward and emotional. 那麼在這節課中, we’ll talk about ways to prepare an employee for bad news so that you can soften the shock. We’ll also cover ways to get to the point and how to respond to an angry or emotional employee. 最後, we’ll go over some language to clearly explain the reasons for a layoff.
Angela and David work at a hotel resort that is having some financial difficulties. Angela is a manager and David is the head chef at Zapata’s, one of the resort’s restaurants. 不幸, Angela has to tell David he’s being laid off.
聽力問題
1. Why has management decided to close 2 restaurants?
2. What type of food does Zapata’s serve?
3. 具體來說, why is Zapata’s closing?
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