BEP 272 – English Collocations for Discussing Business Strategy (1)

BEP 272 - English for Discussing Strategy 1

Chào mừng bạn quay trở lại với Business English Pod cho bài học hôm nay về Tiếng Anh for discussing business strategy.

Look behind any successful business and what will you find? Good strategy and wise planning. Good strategy involves understanding the environment, the market, the customers, and the competition. And good planning means taking all that knowledge and deciding how to compete now and into the future.

Trong bài học này, we’ll hear how the executives in a food company discuss business strategy. And as they strategize, the speakers will use some useful expressions that we call “collocations.” Learning Tiếng Anh will help you improve your vocabulary and sound more natural. So what exactly is a collocation? Tốt, it’s just a group of words that we commonly use together. Ví dụ, we often say “reach a goal.” It sounds natural, because that’s what people say. But what about: “grasp a goal” or “arrive at a goal?" Tốt, those don’t sound natural because they’re not common combinations or collocations.

Khi bạn lắng nghe cuộc thảo luận, cố gắng chọn ra một vài trong số những ảnh ghép này và chúng tôi sẽ thảo luận về chúng sau.

Trong hộp thoại, chúng tôi sẽ nghe Anne, cú chọc, và Max, executives at a food company called Healthy Organics. The speakers have gone on a weekend retreat to try to create a good strategy for moving their company into the future. They’ll talk about their vision and a strategic plan for growth.

Câu hỏi nghe

1. What does Anne say they have managed to accomplish so far during the retreat?
2. What does Max say is the goal over the next two days?
3. What does Jenny want to figure out first?

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