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BEP 146 – Money Idioms (Part 2)

This is the second of a two-part Business English Pod series on idioms related to money.

Many of our day-to-day business transactions involve money, so it’s common to hear money idioms used frequently in business discussions. We use them to talk about handling money and to describe situations with lots of money or no money at all. But we also use them to talk about situations that have nothing to do with money – such as evaluating ideas or speculating on their impact.

In the last episode, we met Kevin and Leah, two employees at a cosmetics company. They’re planning a promotional campaign on a small budget. So they’re brainstorming ideas that will spark customer interest at a reasonable cost.

Now, they’re thinking of ways to show that their company’s cosmetics line is good value for money-conscious consumers.

Listening Questions

1. What idea does Kevin suggest at the beginning of the dialog?
2. What are two things the company will have to do if it accepts Kevin’s idea?
3. What are Leah’s concerns about the idea?

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BEP 145 – Money Idioms (Part 1)

This is the first of a two-part Business English Pod series on idioms related to money.

It’s difficult to imagine business without money. After all, making money is the main goal of many businesses. Profits often determine a company’s success. And companies must spend money, and budget carefully, to reach their business goals. So, it’s not surprising money idioms are featured regularly in business conversations.

We’ll be covering many of these idioms today. Take note of them as you hear the dialog, but don’t worry if you don’t understand them the first time around. They’ll all be explained in the debrief and you’ll have a chance to practice them at the end.

We’ll be listening to Kevin and Leah, two colleagues at a mid-sized cosmetics company. Cosmetics is the industry name for make-up – products used to enhance a person’s appearance, such as mascara or eye shadow. They are discussing promotional plans for the coming year while working on a tight budget, so there isn’t much money to spend. Kevin and Leah don’t agree on the best way to spend the money and must find a compromise.

Listening Questions

1. What promotional plan does Kevin suggest?
2. Does Leah agree with this idea? Why or why not?
3. What does Kevin think the company needs to show?

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BEP 144 – Meetings: English for Teleconferences (2)

English for Teleconference Meetings 1

This is the second of a two-part Business English lesson on English for teleconferences.

Teleconferences allow people from different locations to have a meeting over the telephone. While convenient, teleconferences do have some issues to keep in mind, such as keeping track of who’s talking. Sometimes two people talk at the same time or talk too quickly. Because participants can’t see each other, it’s helpful to use “signposts” or short statements that prepare others for what’s about to be said. Other issues such as laying out an agenda and managing the time also come into play.

In the last episode, we heard a conversation between Craig and Elsa, two employees at StarCom, an electronics manufacturer. Craig has his first teleconference coming up and Elsa gave him an informal tutorial, teaching him about the equipment and some of the protocols for a teleconference.

Today, Craig is participating in the teleconference. The host of the teleconference is Tony, a manager in Chicago. Also participating are Diana, a colleague in London, and JP, who works in Marketing at the Dallas location. They’re discussing the upcoming holiday season, new product lines, and advertising.

Listening Questions

1) How does JP help Craig with the agenda?
2) According to Diana, why were the printer test results disappointing?
3) Why doesn’t Diana think the problem will be resolved quickly?

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BEP 143 – Meetings: English for Teleconferences (1)

English for Teleconference Meetings 1

This is the first in a two-part Business English Pod series on teleconferences – meetings that take place over the phone.

Nowadays, we have virtual teams interacting across the globe in virtual meetings without having to leave the office. Teleconferences offer a host of advantages, including minimal travel and meetings costs.

However, teleconferences do have their challenges, especially since participants cannot see each other. It’s helpful for people to introduce themselves, use their names and their colleague’s names when speaking, minimize background noise, and speak slowly and clearly. In these two episodes, we’ll learn vocabulary associated with teleconferences. We’ll also learn ways to professionally and tactfully handle any issues that come up.

Today, we’ll listen to Craig and Elsa. Craig is a new hire at StarCom, a computer and printer manufacturer. He’s fresh from university and needs to learn how to do a teleconference, so he asks for help from Elsa, who works in HR.

Listening Questions

1) What types of equipment are needed for a teleconference?
2) What is the purpose of a passcode?
3) What are three problems Elsa mentions that can often occur during a teleconference?

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BEP 142 – Presentations: SWOT Analysis 2

This is the second in a 2-part Business English Pod series on presenting a SWOT analysis.

A SWOT analysis is a tool that helps companies understand their strengths and weaknesses, while keeping in mind the opportunities and threats they face. In this way, companies can take a look at both the internal and external factors that can impact their success. This information can be used in a variety of ways, such as project planning, crisis management, and competitive analysis.

In the last episode, Terry, who works at a growing accountancy firm, began a presentation for Susan, the newly hired marketing manager. Terry presented his SWOT Analysis quite casually, as a one-to-one discussion with Susan. He introduced some of the company’s strengths and weaknesses, internal factors that affect the firm’s growth.

In this episode, Terry will introduce the opportunities and threats faced by the firm. These are external forces that need to be considered before developing a new marketing strategy. As the dialog starts, Susan responds to Terry’s presentation of the company’s strengths and weaknesses, as Terry moves on to begin discussing opportunities.

Listening Questions:

1) What has the local government done in response to the current economic situation?
2) Who is in charge of the tax advisory division of the firm?
3) What does Terry think is important for Susan’s marketing campaign?

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BEP 141 – Presentations: SWOT Analysis 1

In this Business English Pod lesson, we start the first in a 2-part series on presenting a SWOT analysis.

A SWOT analysis is a simple but powerful framework for analyzing your company’s strengths and weaknesses – these are internal to the company – as well as the opportunities and threats you face outside the company. This analysis helps you focus on your strengths, minimize threats, and take the greatest possible advantage of opportunities available to you.

In today’s lesson, we’ll focus on the first two stages of a SWOT: strengths and weaknesses. We’ll practice language for providing an overview, introducing your main strength, maximizing positive aspects, and acknowledging and introducing a weakness.

We’ll be listening to Terry, a partner at a growing firm of accountants, talking to Susan, the company’s newly hired marketing manager. Terry needs to brief Susan about the company and SWOT is a quick and easy-to-understand framework for giving a quick overview of a company and its position.

Listening Questions

1) What is the main source of business for the company?
2) What is the main strength identified by Terry?
3) What weaknesses does Terry mention?

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BEP 140 – Dealing with Problems over the Phone

In this Business English Pod lesson we’re going to look at discussing problems over the phone. For the example today, we’ll focus on chasing up an outstanding invoice, or a bill that hasn’t been paid on time.

In business, it’s not unusual to have a customer who’s late with a payment. Sometimes an invoice just hasn’t been received; other times the customer might not have the funds to cover the bill. Eventually, you need to call, discuss the problem, and try and work out a solution.

In today’s podcast, we’ll practice phrases for introducing the problem, clearly stating the details in a polite but firm manner, making an offer and proposing a solution.

The dialog features Marcy, who works for Computer Solutions. Marcy’s company provided software and training for Jack Fountain’s department at ATI Communications. Months have passed since Marcy submitted her first invoice, but no payment has been made. Now she’s calling to find out why. First, she speaks with Donna in the Accounts Payable department.

Listening Questions:

1) Where does Jack think Marcy’s invoice might be?
2) What are the payment terms that Jack agreed to?
3) What solution does Jack suggest?

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