VV 45 – English for Marketing: o 4 Ps do mix de marketing (1)

Nisso Lição de vocabulário em inglês comercial, Vamos olhar para o mix de marketing, que é composto pelos quatro ps de marketing: produtos, preço, lugar e promoção. First we’ll cover ideas related to the product, which includes differentiation and positioning. A company’s products must also reflect its branding. The second P is price, and we’ll look at ideas such as penetration pricing and loss leaders, as well as price points.

Download: Podcast Video