Notícias de inglês para negócios 31 – Crowdfunding

Nos dias de hoje Lição de notícias de inglês para negócios, we look at new methods of raising capital for startups.

Financiamento colaborativo, the idea of gathering lots of small contributions from individuals to finance a company or a project, is one of the latest buzzwords to hit the business world. Born as a result of the economic crisis where access to financing from traditional sources is increasingly difficult, crowdfunding is another avenue to secure funds for entrepreneurial ventures; as This is Money explains:

Until recently, financing a business involved asking a few people for big sums of money. Crowdfunding is turning this idea on its head, using the Internet to help entrepreneurs talk to thousands – if not millions – of potential funders who each contribute a small amount.

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