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BEP 289 – 영어 면접 스킬 1: 경험에 대해 이야기하기

고급의, 비즈니스 영어, 면접 영어, 인기 레슨 / 6월 25, 2016

Welcome back to Business English Pod for today’s lesson on talking about your work experience during a 영어 면접.

안 interview in english might just be one of the most stressful experiences in our working lives. 판돈이 높다, because there’s a job on the line. And it’s our one and only shot to show people why they should choose us over all the other applicants.

So how do you convince someone you’re the best candidate? 잘, you need to answer their questions, 물론. But you also need to look behind the questions to see what the interviewer is trying to learn about you. And you need to take the questions as opportunities to impress.

다행히도, there are techniques and language you can learn to help you make a great impression. You can highlight transferable learning from your previous experience. You can also highlight accomplishments and their impact as well as describing your personality. 그리고 마지막으로, you can show why you want to work for the company. 오늘 수업에서는, we’ll learn how to use these techniques in a job interview.

대화 상자에서, you’ll hear Ryan, who’s 영어 인터뷰 for a job at a large software company. Two managers from the company – Sandra and Victor – are asking questions about Ryan’s experience and personality.

듣기 질문

1. What does Ryan say he learned at his previous job?
2. Ryan describes one of his accomplishments. What does he say was the impact of that accomplishment?
3. How does Ryan describe his own personality?

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VV 50 – 법률 영어: 지적 재산권 및 저작권법 (2)

비즈니스 영어, 비즈니스 영어 어휘, 영어 비디오, 법률 영어 / 6월 19, 2016

이 강의에서 우리는 법률 영어 어휘 저작권 관련. 저작물은 저자가 제작합니다., 작업 사용에 대한 로열티를받는 사람. 특정 용어에 대한 저작권이 있습니다., 다른 사람에게 할당 될 수 있습니다.. 저작권의 제한에는 공정 사용뿐만 아니라 공개 도메인의 저작물이 포함됩니다.. 또한 저작권 침해 및 불법 복제와 같은 아이디어도 살펴볼 것입니다..

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VV 49 – 법률 영어: 지적 재산권 법 (1)

비즈니스 영어, 비즈니스 영어 어휘, 영어 비디오, 법률 영어 / 6월 9, 2016

이번 강의에서 우리가 살펴볼 내용은 법률 영어 지적재산권과 관련된 어휘, 또는 IP. 지적재산권에는 특허가 포함됩니다., 상표 및 영업비밀은 물론. IP는 다른 사람에게 라이선스가 부여될 수 있습니다., 하지만 그것은 여전히 권리 보유자의 것입니다. 위조 등의 행위를 다루겠습니다., 리버스 엔지니어링도 그렇고. 그리고 마지막으로, 원산지 명칭을 살펴보겠습니다.

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BEP 288 – 영업 영어 4: 의심 다루기

고급의, 비즈니스 영어, 영업 영어 / 5월 29, 2016

Welcome back to Business English Pod for today’s lesson on dealing with a customer’s doubts about a proposed solution during the sales process.

Customers rarely agree to buy after an initial pitch. Sales typically involves a lot more work than just the initial approach. You need to get to know the customer, understand their needs and offer them good solutions. And somewhere along the way, you’ll have to deal with their questions and doubts. 결국, people want to be sure they’re making the right choice, and that they’re spending their money wisely. And even when you’ve shown them all the right reasons to buy from you, they might still be on the fence. So what can you do?

잘, there are a few useful techniques that can help you deal with a customer’s doubts. We can ask about reasons, and propose solutions. We can also relieve their fears and anticipate their concerns. 그리고 마지막으로, we can show them why the other alternatives are not good choices. 오늘 수업에서는, we’ll learn how to use these techniques.

대화 상자에서, we’ll rejoin Aaron, a salesman at a commercial refrigeration company. He’s been talking with a hotel about providing cooling systems for their restaurant and bar. Aaron has taken the time to get to know his customer, and he’s submitted a proposal that he thinks matches their needs. But now the customer has some doubts. Besides Aaron, you’ll hear Eva, the hotel manager, and William, the contractor who’s renovating the hotel.

듣기 질문

1. What is Aaron’s solution to Eva’s first concern?
2. What other concern of Eva’s is Aaron able to guess?
3. Why does Aaron think that not choosing his solution for the freezer is a bad idea?

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BEP 287 – 영업 영어 3: 솔루션을 요구에 맞추기

고급의, 비즈니스 영어, 영업 영어 / 5월 22, 2016

Welcome back to Business English Pod for today’s lesson on matching solutions to customers’ needs during the sales process.

Have you ever been frustrated by a salesperson who tried to sell you something you didn’t need? 예, we all have! And so if you’re the one doing the selling, remember that a one-size-fits-all approach isn’t likely to work. 대신에, you need to build a relationship and learn about your customer’s needs. Only then can you provide the right solution.

In our last two lessons on the sales process, we looked at how to make your initial approach 과 understand the customer’s needs. 그래서 이번 강의에서는, we’ll look at the next step in the process: matching a solution to those needs.

There are several techniques we can use to offer a solution to a customer. We can warn them against doing things a certain way. 그건, we can advise them against solutions that don’t match their needs. We can also emphasize cost benefits or quality, and ask hypothetical questions in order to persuade them. 그리고 마지막으로, once we’ve used these techniques, we can finish by summarizing agreement.

오늘 대화에서, we’ll rejoin Aaron, a salesperson with a commercial refrigeration company. He has been talking to customers at a new hotel who need equipment for their bar and restaurant. Aaron has visited the hotel to meet them and talk about their needs. Now Aaron is putting together a proposal, and he calls the hotel manager, 에바, to talk about some of his proposed solutions.

듣기 질문

1. What does Aaron advise Eva against doing at the beginning of their conversation?
2. What point does Aaron emphasize when he recommends the Coil-Pro unit?
3. 대화 끝에, how does Aaron introduce his summary of their discussion?

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