If you’ve ever worked or attended a trade show, you know that there are a lot of people and companies competing for attention. And you can stand there all day having casual conversations with people but never make a solid business connection, let alone sign a deal.
That’s why first you have to separate the good prospects from the bad. Then you have to make a connection with the good prospects and find out what they need. If you can manage that, then you’re on your way to closing a deal. And this is what we’ll be looking at today.
Closing a deal at a trade show requires a few essential steps. You need to show a customer that you are listening to them, build trust, and offer good solutions. Then you will be in a good position to ask the person to buy. These are all ideas that we’ll hear in today’s dialog.
We are going to rejoin Jenny, who works for a packing company called D-Pack. She is talking with Andrew, whose company is looking for a redesign of their packaging. Jenny has assessed Andrew’s needs and now wants to make a deal.
リスニングの質問
1. What concerns does Andrew have? 2. What solution does Jenny offer? 3. What is Andrew’s final decision?
Bonds have been a hot topic in the news recently. But what exactly are bonds and how do they work?
この中で 金融英語 レッスン, we’ll explain some of the main ideas and vocabulary, starting with key terms such as yields, coupons, と成熟度. Then we’ll get into different types of bonds. And finally we’ll look at how governments use bonds to finance their borrowing needs.