へようこそ スキル 360for today’s lesson on how to sound credible, or believable.
It’s election year in the USA, and you’ve probably been hearing some pretty big talk from the candidates. One of the most glaring problems with so much of these candidates’ statements is that of credibility.
Sounding credible means that people can trust you, and trust what you say. And not just because you tell them to. Sounding credible also means people will respect you and believe you have the competence to get the job done. そう, how do you make people believe that? What exactly should you say to sound credible?
Everyone knows that you have to plan for the future. But many “plans” are only that: they are just plans. But a plan is only useful if it leads to action. または, as a wise man once said: a plan without action is a dream wasted. In order to not waste that dream, we need to implement the plans we create.
今日のレッスンで, we’ll hear a discussion about how to implement a marketing plan. And you’ll hear lots of common expressions we use when talking about implementation. These expressions are called “collocations,” which just means a set of words that usually go together. 例えば, have you heard the expression “put something into action?” That’s a common collocation that means “to implement.” We don’t say “make something into action” or “activate something.” It’s always “put something into action.”
You can learn these natural combinations of words used by native speakers. Studying英語コロケーションwill help you sound more natural and expand your active vocabulary. 今日の会話を聞きながら, try to catch some of these collocations, and we’ll go over them later in the debrief.
ダイアログ内で, we’ll rejoin Carlos, ヴィヴ, バイロン, そしてマリオン, who are discussing how to implement a marketing plan. 最後のレッスンで, they talked about some of their online marketing activities. 今日, they’re going to talk about some other parts of the plan, including the timeline.
リスニングの質問
1. Why does Carlos mention that Marion is a strong writer? 2. What does Carlos say about the importance of the CRM? 3. What does Viv think about the timeline on the CRM activities?
You may have lots of great ideas. But those ideas aren’t worth much if you can’t convince other people that they’re great. And that takes more than just excitement and energy. To convince others, you need to present a cohesive argument.
So what is a cohesive argument? 良い, it’s a series of logical reasons to support an idea. A cohesive argument helps you convince others of your position by providing a set of supporting points presented in a logical manner. If you do not provide a cohesive argument, then you’ll have trouble getting other people to support you.
A good argument might start by showing research and giving some context for the issue. Then you can talk about precedents for your idea, which means other times that it has been done successfully. It’s also good to think about what people might be concerned about, and address that before they even have a chance to bring it up. そして最後に, you can tell people why your idea is necessary. With a cohesive argument like this, you’re sure to have more support for your idea.
今日の対話で, ジャックの声を聞きます, who’s presenting a proposal to move his company’s production to Costa Rica. 私たちの最後のレッスンで, we heard Jack and several others discussing the idea. Jack’s argument was a bit disorganized and drew criticism from the others. He didn’t manage to convince them that moving production overseas was a good idea. In this meeting, the team has to make a decision on the issue. So Jack really needs to present a good argument.
リスニングの質問
1. What has Jack done in preparation for the meeting? 2. Why does Jack mention the company Intel? 3. Jack talks about one thing that other people might be concerned, or worried about. それは何ですか?
