Bienvenido de nuevo a la Habilidades 360for today’s lesson on how to sound credible, or believable.
It’s election year in the USA, and you’ve probably been hearing some pretty big talk from the candidates. One of the most glaring problems with so much of these candidates’ statements is that of credibility.
Sounding credible means that people can trust you, and trust what you say. And not just because you tell them to. Sounding credible also means people will respect you and believe you have the competence to get the job done. Entonces, how do you make people believe that? What exactly should you say to sound credible?
Everyone knows that you have to plan for the future. But many “plans” are only that: they are just plans. But a plan is only useful if it leads to action. O, as a wise man once said: a plan without action is a dream wasted. In order to not waste that dream, we need to implement the plans we create.
En la lección de hoy, we’ll hear a discussion about how to implement a marketing plan. And you’ll hear lots of common expressions we use when talking about implementation. These expressions are called “collocations,” which just means a set of words that usually go together. Por ejemplo, have you heard the expression “put something into action?” That’s a common collocation that means “to implement.” We don’t say “make something into action” or “activate something.” It’s always “put something into action.”
You can learn these natural combinations of words used by native speakers. StudyingColocaciones inglesaswill help you sound more natural and expand your active vocabulary. Mientras escuchas el diálogo de hoy, try to catch some of these collocations, and we’ll go over them later in the debrief.
En el diálogo, we’ll rejoin Carlos, Viv, Byron, and Marion, who are discussing how to implement a marketing plan. En la última lección, they talked about some of their online marketing activities. Hoy, they’re going to talk about some other parts of the plan, including the timeline.
Preguntas de escucha
1. Why does Carlos mention that Marion is a strong writer? 2. What does Carlos say about the importance of the CRM? 3. What does Viv think about the timeline on the CRM activities?
Bienvenido de nuevo a Business English Pod para la lección de hoy sobre Colocaciones inglesasrelated to implementing a plan.
En los negocios, good planningis important, whether you’re talking about a long-term strategy or a short-term project. But a plan itself means nothing without action. It’s not what you decide to do that matters, but what you actually do. And what you actually do with a plan is called “implementation.” Implementing a plan is all about deciding who will do what, and when they will do it.
En esta lección, we’ll listen in on a meeting about how to implement a marketing plan. Durante la discusión, you’ll hear lots of useful expressions that we call “collocations.” A collocation is a natural combination or group of words. Por ejemplo, I’ve already used the collocation “to implement a plan.” We don’t say “do a plan” or “activate a plan.” The natural expression is “to implement a plan.”
Native speakers use collocations like this automatically, and you can learn to use them as well. Mediante el estudio Colocaciones inglesas, mejorarás tu vocabulario y sonarás más fluido. Mientras escuchas el diálogo, intente seleccionar algunas de estas colocaciones y las discutiremos más adelante en el informe.
En el diálogo, we’ll hear Carlos, Viv, Byron, and Marion. The small company they work for has just had a new marketing plan developed by a consulting company. Now they are meeting to figure out how to implement the plan.
Preguntas de escucha
1. Carlos asks for volunteers on one aspect of the plan. What exactly does he want the volunteers to do? 2. As there’s lot to do on the website, what does Byron need to do as the lead? 3. What is Carlos going to do in three weeks time?
Hay muchas situaciones en las que conoces a alguien nuevo y quieres contarle sobre tu trabajo. Quizás te pregunten al respecto, o solo quieres presentarte. Asique como haces eso? ¿Solo dices “soy vendedor” y listo?? No, necesitas decir un poco más que eso.
925 Inglés es una nueva serie de lecciones en video de ingles para principiantes. 925 Las lecciones de inglés se centran en fragmentos de lenguaje y expresiones en inglés que puede usar en el trabajo y los negocios.. Cada 925 La lección de inglés presenta frases en inglés que puedes usar en diferentes situaciones y consejos sobre por qué y cómo las usamos en Inglés de negocios.
You may have lots of great ideas. But those ideas aren’t worth much if you can’t convince other people that they’re great. And that takes more than just excitement and energy. To convince others, you need to present a cohesive argument.
So what is a cohesive argument? Bien, it’s a series of logical reasons to support an idea. A cohesive argument helps you convince others of your position by providing a set of supporting points presented in a logical manner. If you do not provide a cohesive argument, then you’ll have trouble getting other people to support you.
A good argument might start by showing research and giving some context for the issue. Then you can talk about precedents for your idea, which means other times that it has been done successfully. It’s also good to think about what people might be concerned about, and address that before they even have a chance to bring it up. Y finalmente, you can tell people why your idea is necessary. With a cohesive argument like this, you’re sure to have more support for your idea.
En el diálogo de hoy, we’ll hear Jack, who’s presenting a proposal to move his company’s production to Costa Rica. En nuestra última lección, we heard Jack and several others discussing the idea. Jack’s argument was a bit disorganized and drew criticism from the others. He didn’t manage to convince them that moving production overseas was a good idea. In this meeting, the team has to make a decision on the issue. So Jack really needs to present a good argument.
Preguntas de escucha
1. What has Jack done in preparation for the meeting? 2. Why does Jack mention the company Intel? 3. Jack talks about one thing that other people might be concerned, or worried about. Qué es?
