Skills 360 – Making your Ideas Stick (Part 1)

Business English Skills 360 Lesson - Making your Ideas Stick 1

Welcome back to the Business English Skills 360 for today’s lesson on how you can make your ideas stick.

Let’s face it: ideas are a dime a dozen. And just having a great idea doesn’t mean a thing if you can’t get other people to believe in it. And before you can get anyone to believe in it, you need to help them remember it. You need to make it stick. So today I want to share a couple of tips for helping your ideas stick. It doesn’t matter if you’re giving a presentation, proposing something in a meeting, or pitching to investors. The secrets to stickiness are the same.

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Skills 360 – Making your Speech more Powerful with Metaphors (2)

Skills 360 - Using Metaphors in English (2)

Welcome back to the Skills 360 for today’s lesson on using metaphors in English.

If you tuned in last time, you’ll remember that a metaphor is when you compare something you’re talking about to another idea. A classic example of a metaphor is “time is money.” But, if you really want to use metaphors to take your English to the next level, you’ll need to learn to think outside the box.

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Skills 360 – Making your Speech more Powerful with Metaphors (1)

Skills 360 - Using Metaphors to Make your Speech More Powerful (1)

Welcome back to the Skills 360 for today’s lesson on using metaphors to make your speech more powerful.

Have you ever heard of Alfred Sloan? He was the head of General Motors during the Great Depression. He once gave a speech where he talked about GM at the time as a “great ship in a fierce storm.” From that description, you get a sense of danger, of a big boat getting tossed around in the unpredictable ocean waves. And you can imagine that everyone on that ship has to work hard to get through the storm which, like all storms, would one day end.

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Skills 360 – Getting the Most out of a Conference (Part 2)

Business English Skills 360 - Conferences 2

Welcome back to the Skills 360 for today’s lesson on getting the most out of a conference.

Some people see conferences as a way to get away from the office for a few days and take a break. And sure, it’s helpful to step back from the daily grind and learn something, or reflect on your work and business. But if you really want to get the most out of a conference, you should look at it as more than just a learning opportunity. I mean, if you’ve got hundreds or even thousands of people in one place looking to connect with others, it’s a golden opportunity for networking.

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Skills 360 – Getting the Most out of a Conference (Part 1)

Skills 360 - Getting the most out of a conference

Welcome back to the Skills 360 for today’s lesson on how to get the most out of a conference.

The digital age has changed the way we communicate and build relationships. And while it’s great to be able to connect with someone on the other side of the world by email, phone, or chat apps, face to face contact is certainly not dead. In fact, in this hyperconnected world, face to face contact is even more valuable, and one of the best opportunities for face time is at a conference.

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