Skills 360 – Making your Speech more Powerful with Metaphors (1)

Welcome back to the Skills 360 for today’s lesson on using metaphors to make your speech more powerful.

Have you ever heard of Alfred Sloan? He was the head of General Motors during the Great Depression. He once gave a speech where he talked about GM at the time as a “great ship in a fierce storm.” From that description, you get a sense of danger, of a big boat getting tossed around in the unpredictable ocean waves. And you can imagine that everyone on that ship has to work hard to get through the storm which, like all storms, would one day end.

Download: Podcast MP3